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Our Chapter Vision and Plan For The Future

OUR VISION FOR 2001-2006

DURING THE NEXT FIVE YEARS (2001-2006), THE IREM CHAPTER 9 WILL WORK TO INCREASE MEMBERSHIP, PARTICIPATION, AND INVOLVEMENT, IMPROVING ITS EDUCATIONAL AND PROGRAM OFFERINGS, AND STRIVING TO BECOME A RECOGNIZED AND RESPECTED RESOURCE IN THE COMMUNITY.

To achieve this vision we will work to accomplish the following goals:

GOVERNANCE
To create a board that represents the membership, and that sets vision, policy, and delegates tasks.

To accomplish this goal:

The Board will work to create committees which are chaired by non-board members
Restructure the board so as to include industry partners, within the limits of IREM policies
Develop an incentives program for board and committee chair involvement

MEMBERSHIP
To double the number of new chapter participants to 200 at a rate of 25 per year, so that our chapter participation consists of a diversified group of CPMs, ARMs, and candidates, and to increase the visibility and exposure of industry partners, adding value to the membership.

To accomplish this goal:

The Board will create a Membership Task Force
This Task Force will develop and oversee a recruitment program based on individual recruitment by active members and friends
This Task Force will conduct an annual review of chapter participant satisfaction

FINANCE
To increase sources of funds for education, programs, staff, national event participation, scholarship and outreach.

To accomplish this goal:

The Board will create a Fund Development Task Force
This Task Force will research potential funding sources, and develop a five year funding strategy

EDUCATION
To provide educational programs that meet the needs of the real estate industry, that are affordable, profitable, well attended, and positively evaluated.

To accomplish this goal:

The Board will continue to oversee the educational programming,
It will explore ways to expand educational opportunities
It will explore ways to collaborate with the Board of Realtors in the area of educational programs

PROGRAMS
To develop programs of reasonable cost, which stimulate interest, are interactive, and which result in 50% increase in attendance over the next two years.

To accomplish this goal:

The Board will continue to oversee programs
It will work to develop a schedule of programs that are responsive to the needs and interest of chapter participants

PUBLIC RELATIONS
To make IREM, the CPM, ARM, and AMO recognized trademarks in the business community.

To accomplish this goal:

The Board will create a Public Relations/Marketing Task Force
This Task Force will develop a comprehensive marketing plan

COMMUNITY SERVICE
To be a good corporate citizen and to be recognized as such.

To accomplish this goal:

The Chapter will continue its support of Habitat for Humanity
The Board will create a Community Service Task Force
The Task Force will explore options for future community service programs

LEGISLATIVE AFFAIRS
To have our business interest represented at the local, state and federal levels in legislative affairs.

To accomplish this goal:

The Board will create a Legislative Affairs Task Force
This Task Force will develop a comprehensive plan for legislative action

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OUR IMPLEMENTATION PLAN

KEY FOCUS AREA: COMMUNITY SERVICE GOAL STATEMENT

To be a good corporate citizen and to be recognized as such.

STRATEGY	DELEGATED TO	PARAMETERS	OTHERS TO INVOLVE
Recruit a community service committee	The Board	Recruit members with history of community service
Identify charitable organizations to support	The Community Service Committee	Publicize within organization and recruit member involvement Develop a schedule of activities/commitments for the next 5 years
Publicize our involvement	Community Service Committee and PR	media of choice

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KEY FOCUS AREA: EDUCATION GOAL STATEMENT

To provide educational programs that meet the needs of the real estate industry, that are affordable, profitable, well attended, and positively evaluated.

STRATEGY	DELEGATED TO	PARAMETERS	OTHERS TO INVOLVE
Continue educational offerings	The Board	Meet the needs of the CPM candidates, ARM, to fulfill requirements	Other regional chapters
		Offer CE for courses	National IREM Local administrative person
		Offer introductory course to introduce IREM to other real estate professionals	Other organizations region
		Promote CAM, NALP, APT. Assoc, in return they promote CPM	Apt. Assoc Executive Directors

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KEY FOCUS AREA: FINANCE GOAL STATEMENT

To increase sources of funds for education, programs, staff, national event participation, scholarship and outreach.

STRATEGY	DELEGATED TO	PARAMETERS	OTHERS TO INVOLVE
Develop a Fund Development Task Force	Board
Research other possible sources of funding	Fund Development Task Force Appointed by the Board	Fund raising activities that respect the professional nature of the organization are consistent with laws governing fund raising for IREM organizations	Other IREM chapters Other trade associations National Society of Fund Raising Executives
Develop a fund development plan for the next 5 years	Fund Development Task Force	A plan that develops consistently growing sources of revenue
Implement the plan	The Board and/or a Fund Development Committee

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KEY FOCUS AREA: GOVERNANCE GOAL STATEMENT

To create a board that represents the Membership and that sets vision, policy and delegates tasks.

STRATEGY	DELEGATED TO	PARAMETERS	OTHERS TO INVOLVE
Establishment of non board committee chairs	Nominating committee under the direction of immediate past president	Should include ARM, candidate, Industry partners, AMO firm rep, and CPM.	Other regional chapters
Restructure of Board to include candidates and industry partners	Current Board	According to IREM regulations
Set guidelines for nominating committee to integrate entire culture into board and committee chairs	Nominating committee and current board	Issue : burn out vs. entry level progression
Set incentives program for involvement on board and committee chair positions	Current Board	Money

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KEY FOCUS AREA: LEGISLATIVE AFFAIRS GOAL STATEMENT

To have our business interests represented at the local, state and federal level in legislative affairs.

STRATEGY	DELEGATED TO	PARAMETERS	OTHERS TO INVOLVE
Create Legislative Affairs Task Force	The Board	Task Force members need to be well informed well connected
Develop a strategy	Legislative Affairs Task Force	Consider pooling resources with other organizations (Apt. Assoc., BOMA, DABR, etc) Represent commercial and residential
Implement plan/strategy	Task Force or Board?

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KEY FOCUS AREA: MEMBERSHIP GOAL STATEMENT

To double the number of new chapter participants to 200 at a rate of 25 per year, so that our Chapter participation consists of a diversified group of CPMs, ARMs, and Candidates, and to increase the visibility and exposure of Industry Partners, adding value to the Membership. During this five year period we will retain 90% of our chapter participants by involving them in committee activities, providing increased benefits, informative meetings, and educational opportunities.

STRATEGY	DELEGATED TO	PARAMETERS	OTHERS TO INVOLVE
Create A Task Force	Board		Industry partners
Develop a strategy to increase membership: Involving the chapter participants in active recruitment		A) Active members to each recruit one new member or re-activate an inactive member. For each new member brought in, your name is registered for a year end drawing
Annual Member Evaluation	Task Force	Conduct one survey a year Contact each member prior to year end to identify level of satisfaction and renewal probability for upcoming year

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KEY FOCUS AREA: PUBLIC RELATIONS GOAL STATEMENT

Make IREM, CPM, ARO, ARM, recognized trademarks in the business community.

STRATEGY	DELEGATED TO	PARAMETERS	OTHERS TO INVOLVE
Create a PR Task Force	Board	-Target markets -Media to be used -Budget
Create a Marketing Plan	Marketing Task Force	Make a "staged" plan Target business partners Include a plan for the upgrading of our website	Marketing Consultant
Implement Plan		Involve members Roll out the plan

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KEY FOCUS AREA: PROGRAMS GOAL STATEMENT

To develop programs of reasonable cost, which stimulate interest, are interactive, and which increase attendance over the next two years.

STRATEGY	DELEGATED TO	PARAMETERS	OTHERS TO INVOLVE
Develop a schedule of programs for the next year, based on the needs of chapter participants	The Board will assume responsibility of the programs for this year.	Programs will be stimulating, and interactive

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